Wing Yi "Jade" Cheung, BACP

Wing Yi "Jade" Cheung helps people facing low self-esteem, LGBT issues, trauma and abuse, career questions and major life changes. She speaks English, Mandarin and Cantonese and aims to make starting therapy simple and approachable. Jade has eight years of professional experience in the UK and Hong Kong and holds BACP accreditation. Jade creates a calm space where clients can talk about what matters to them. She invites honest conversation about difficult feelings without judgement. Sessions focus on practical ways to manage stress, anxiety and painful memories. Her approach blends several therapies to suit each person. Cognitive Behavioral Therapy (CBT) is used to notice and change unhelpful thinking patterns. Acceptance and Commitment Therapy (ACT) helps people clarify values and take meaningful action. Other methods include attachment-based and client-centred work to strengthen relationships with oneself and others. Jade also supports people working through issues such as body image, attachment concerns, guilt and shame, isolation, and sexual identity. She pays attention to cultural background and how it shapes life choices and relationships. The first meetings are about listening and setting goals together. Jade works at a steady pace that fits each client's needs. She explains options clearly and focuses on skills that can be used between sessions. To begin, clients use the site process to match and book. Sessions are scheduled according to the therapist's availability and the platform's booking steps.

How Jade uses different approaches online

Acceptance and Commitment Therapy, or ACT, focuses on helping people notice unhelpful thoughts and choose actions that match their values. It can be useful for low mood, life changes and issues around meaning and purpose. Cognitive Behavioral Therapy, or CBT, looks at the link between thoughts, feelings and behaviour and teaches practical tools to reduce anxiety and manage stress. Attachment-Based Therapy pays attention to how early relationships affect current patterns and can help with issues like abandonment and commitment worries.

Choosing the right approach is part of the work together. Jade will talk through goals, preferences and what feels most helpful. She tailors methods so they fit each person's situation rather than applying one fixed method.

If you are considering online sessions please confirm the available session formats before booking. The main practical benefits of online therapy include easier fitting of sessions into a busy week, fewer travel demands and the ability to continue work from different places. Online work also allows focus on brief skill practice, homework tasks and check-ins that slot into daily life. Registered or accredited professionals and therapists can adapt materials and exercises so they work well across remote sessions, helping people build steady progress even when face-to-face meetings are not possible.